Saturday, April 30, 2011

Catering Equipment - Price Or Quality?

The copycat philosophy is very simple: have a well known European or American brand, pull it apart and rebuild exactly the same with cheaper parts and labour. Generally, the copied devices are in breach from the international the laws of copyright and that's a completely different discussion topic. Towards the unsuspecting eye, there aren't any cosmetic differences and often big brand components are utilized to convey quality or workmanship that isn't present. For example, many Chinese refrigerators make use of a Danfoss compressor but this really is no guarantee that the refrigerator works. The same goes for those other commercial appliances. In fact just because a refrigerator includes a Danfoss compressor, that doesn't mean it will work correctly. The copy never has got the engineering expertise or even the research and development behind it, therefore the consumer takes a big risk by buying a cheaper copy. The savings are as cosmetic since the copy itself since the consumer find yourself paying substantially more for that repairs. Whenever you take into account downtime, revenue loss and replacement costs, the customer not only didn't save anything but has spent precious profits to keep a useless appliance.

The other issue in regards to the copied devices are finding spares as most of these copied equipments use inferior parts which are also copies with inferior materials accustomed to make them. Thus the shortcut is twofold leaving the customer bewildered why the problem took place the first place, where you can source the part, and the way to prevent it from happening again. Australian importers and consumers have discovered this hard way and also have used auction houses like a dumping ground to eliminate the useless copies. One only must visit any ah to see evidence of the above.

Having said all of this, there are certain equipments appearing out of China that work. These are typically manufactured by companies using a disciplined engineering or manufacturing regime or by western companies under strict supervision or under license. These equipments will often have a higher price tag and defeat the objective of saving. This is exactly why it really pays to handle a company which has expertise in this region and understands the catering equipment back to front and the problems related to it. Consumers should exercise caution when choosing catering equipment and differentiate between catering equipment they have to do a certain job and also the catering equipment they are able to afford. The main difference between the two could save or destroy their business.

Hoss Esmaeilzadeh is really a professional food and beverage expert with more than 25 years experience of hospitality, catering, food service and commercial catering equipment industries. Hoss may be the founder of Catering Equipment a business resource for catering equipment in which you will find quality commercial catering equipment, product critiques, articles, and industry news. Should you enjoyed this article, please sign up for our monthly newsletter Catering Equipment to get quality articles and specials.

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